Does innovation moderate the relationship between digital facilitators, digital transformation strategies and overall performance of SMEs of UAE

This study tests how innovation influences the empirical relationship among digital facilitators, digital transformation strategies and overall performance of manufacturing SMEs in UAE. First, the study found the positive relationship between digital facilitators and overall performance of SMEs. Second, there is a positive link between digital transformation strategies and overall performance of SMEs. Third, the innovation significantly moderates the relationship between digital facilitators and overall performance of SMEs, and digital transformation strategies and overall performance of SMEs. Innovations are pre-requisite of digitalisation as digitalised products are continuing to develop through the reconsolidation of digital objects through the process of innovation.