Items where Author is "Kabiraj, S"

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Article

Joghee, S and Kabiraj, S (2012) A Case Study Approach for Understanding Supply Chain Orientation in Indian Pharmaceutical Firms. Kuwait Chapter of Arabian Journal of Business and Management Review, 1 (9).

Joghee, S and Kabiraj, S (2011) Development of a conceptual framework for brand loyalty: A Euro-Mediterranean perspective. Journal of Brand Management, 18 (4-5). pp. 285-299. ISSN 1350-231X

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